<aside> <img src="/icons/thought-dialogue_orange.svg" alt="/icons/thought-dialogue_orange.svg" width="40px" /> WHAT TO DO:

Instructions for this section

Instructions for this section

1. Open a blank page, Notion note, or voice recorder
2. Or better: open a chat with an AI that supports voice input
3. Set a 20-minute timer
4. Read through all the questions and answer 1 at a time.

You don’t need to answer every question, focus on the ones that feel true. Your rant already carries the weight this step brings clarity.

</aside>

<aside> <img src="/icons/home_orange.svg" alt="/icons/home_orange.svg" width="40px" /> Home

Welcome page

Free Rant

Guided Prompts

Brand Extractor

Audience Analysis

Positioning Statement

What Next?

</aside>

<aside> <img src="/icons/playback-play-button_orange.svg" alt="/icons/playback-play-button_orange.svg" width="40px" />

Next

When your rant is complete, save the transcripted text on your notepad for future use.

Head over to the brand extractor for the next step

</aside>

<aside> <img src="/icons/sun_orange.svg" alt="/icons/sun_orange.svg" width="40px" /> Start here: Uncover the gold in your story, one question at a time.

<aside> 1️⃣

MAGNETIC CORE PROMPTS

</aside>

What are you building? What are you breaking?

• What future world are you obsessed with creating? (Vision)
• What *systems, lies or trends make you say “HELL NO”? (Brand Enemies) </aside>

<aside> <img src="/icons/sun_orange.svg" alt="/icons/sun_orange.svg" width="40px" />

<aside> 3️⃣

BRAND STORY BLUEPRINT

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Your timeline isn’t just a story, it’s a legacy map.

• What 3 events shaped your ‘old self’? (Becoming Story)
• What moment unlocked your clarity? (Breakthrough Moment)
• How will you build your legacy? (Long Game Vision) </aside>

<aside> <img src="/icons/sun_orange.svg" alt="/icons/sun_orange.svg" width="40px" />

<aside> 5️⃣

MESSAGE MAP

</aside>

Your voice isn’t content, it’s conversion.

• Your voice essence in 3 words (Essence)
• When do you get FIERY vs. EMPATHETIC? (Tone Playbook)
• What phrases will you OWN? (Signature Language)
• What phrases will you NEVER use? (Red Flag Words)
• What are your 4 core message types? (e.g., Rebel Rants, Hippo Wins, etc. </aside>

<aside> <img src="/icons/sun_orange.svg" alt="/icons/sun_orange.svg" width="40px" />

<aside> 2️⃣

IDENTITY CODE PROMPTS

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We don’t build a brand. We remember who we’ve always been.

• Describe yourself as a movie character (Personality)
• What 3 words define how you speak? (Voice & Tone)
• What are your brand commandments? (e.g., “Thou shalt not niche”)
• How should your tribe FEEL around you? (Brand Culture)
• Your power words vs. your cringe words (Language Check) </aside>

<aside> <img src="/icons/sun_orange.svg" alt="/icons/sun_orange.svg" width="40px" />

<aside> 4️⃣

UNFAIR ADVANTAGE

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Your pain, your perspective, your rebellion = your market power.

• What pain have you survived that others haven’t? (Edge)
• Map your transformation: Past → Now → Future (Timeline)
• What skills do only YOU combine? (Skill Stack)
• What results can you prove? (Receipts)
• How do you break the rules? (Rebel Moves) </aside>